Why We Are Opening the Four Seasons Market
Four Seasons Farmers and Artisans Market is dedicated to giving consumers an opportunity to support local entrepreneurs, farms and gardens and to benefit by purchasing fresh, safely produced food at a fair price year round through our new indoor market. We are also committed to providing a year round option for small businesses to sell their products and maintain a stable source of income.
There are no longer any year round indoor markets in the Denver area aside from the corporate stores. It is essential that businesses operate profitably, and we are no different, but profit making is not our primary objective in raising healthy animals and vegetables. As the agricultural trend from the small family farm to corporately controlled operations has occurred, the same attention to animal health, safely grown crops and vegetables has diminished in favor of profit making. While we all benefit from efficient food production, food safety is often forfeited to achieve profit goals. Small producers generally are diligent in their efforts to be accountable for their products. It is much more difficult to hold large, cumbersome corporate entities equally accountable. Even though they make enormous contributions to providing communities with healthy, safe food, small producers struggle to thrive and grow, because they cannot obtain funding to buy new equipment, expand into a new market or consolidate debt. Larger corporate farms can obtain financing for nearly any purpose including purchasing the small farm next door. Yet the products from these operations is not guaranteed safe, it is not guaranteed to be healthy. Consumers can only guess as to how the food they buy from them was produced
By buying fresh, local food, consumers gain some control over what they eat. And by sharing information and resources, the urban and rural communities can work together to improve the safety and quality of food for all.